According to Fortune Business Insights™, the global push-to-talk (PTT) market was valued at USD 12.00 billion in 2019 and is projected to reach USD 46.75 billion by 2032, exhibiting a robust CAGR of 12.0% during the forecast period. North America dominated the market with a 37.42% share in 2019, driven by the strong presence of leading telecom players and the early adoption of advanced communication technologies.
The growth of the push-to-talk market is fueled by the adoption of cloud-based Push-to-Talk over Cellular (PoC) solutions, which provide secure, real-time, and scalable communication. These platforms integrate multimedia sharing, GPS tracking, and two-way voice services, making them attractive across industries such as public safety, logistics, utilities, and construction.
Large enterprises are leveraging PoC to reduce communication costs, streamline workflows, and enhance safety. At the same time, advancements in LTE and 5G networks are enabling mission-critical communication with low latency and higher bandwidth.
Emerging technologies such as AI, IoT, natural language processing (NLP), and mobile apps are creating fresh opportunities for market players. Strategic moves such as mergers and acquisitions are reshaping the competitive landscape. For instance, in March 2019, Motorola Solutions acquired Avtec, Inc., strengthening its end-to-end PTT platform for public safety customers.
Leading companies in the push-to-talk (PTT) market are focusing on expanding their product portfolios and enhancing technological capabilities to strengthen their global market presence. AT&T Intellectual Property, a U.S.-based communications holding company, is one of the key players driving this growth. The company operates through four major segments—WarnerMedia, Xandr, Communications, and Latin America—with its Communications segment providing wireline and wireless video, broadband, and telecom services. Within its mobility business unit, AT&T offers the Enhanced EPTT service, which delivers highly secure messaging, instant voice communication, and location-sharing capabilities across 3G, 4G, 4G LTE, and Wi-Fi networks. Based on 3GPP Mission Critical standards, the service employs VoIP technology to ensure fast call setup and reliable performance over AT&T’s Wi-Fi infrastructure. AT&T continues to invest in expanding these services worldwide, reinforcing its position as a leader in the PTT market.
List of top Push-To-Talk companies: